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A popular advertising technique. Advertisers bid on keywords that are associated with their market. Once a user searches using those keywords, the advertiser then has their ad placed in the "sponsored links" or "sponsored ads" portion of the page and pays when the user clicks on the ad. The largest network operators are Google (Google AdWords) and Yahoo! (Yahoo! Search Marketing.) Like SEO, this field has been narrowed down to an exact science that includes when to bid, how to bid and what to bid on to keep costs low and returns high.
Pay Per Click (PPC) industry is rapidly becoming one of the most fast growing industry. Google, Yahoo and Microsoft dominate the search industry and all three handle approximately 85% of user search queries. We manage sponsored programs of Google AdWords, Yahoo! Search Marketing and Microsoft adCenter. Our PPC management comprises of following features:
Comparison Table For Our Various PPC Services
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SILVER |
GOLD |
PLATINUM |
Monthly Cost |
£ 180 |
£ 300 |
£ 500 |
Hourly Rate |
£ 14 |
£ 12.5 |
£ 10.5 |
Total Man Hours |
13 |
24 |
48 |
Tracking Code Setup |
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Account Setup |
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Keyword Research & Bid Management |
1000 |
5000 |
Unlimited |
Click Fraud Support |
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Competition Analysis |
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Targeted Ads |
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A/B Testing |
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Google Analytics |
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Email Support |
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Log File Analysis |
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Weekly Report |
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Monthly Report |
Basic |
Advanced |
Extensive |
ROI Calculations |
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Campaign Optimisation |
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Conversion Tracking |
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Chat Support |
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